International, intelligent and extremely influential, Wallpaper * is the world's leading design and style magazine.
Since 1996, Wallpaper * has set the global design agenda by constantly pushing into new creative territories and ensuring that its coverage in the fields of architecture, motoring, fashion, travel, and interiors remains unmatched.

Dimensions: 22 x 30
Cover: soft
Number of pages: 274
English language

ISSUE 278 - BORN FREE
In this number:
- Few brands have shaped our understanding and appreciation of sport like Nike. The apparel giant celebrates its 50th anniversary this year and reaffirms its innovative spirit with the inauguration of the Serena Williams Building in Portland, which brings together all of its design, consumer insights and merchandising teams for the first time. under one roof. As its chief design officer John Hoke describes, it is a "once-in-a-lifetime project, to build an environment that harnesses design to spur creativity and craftsmanship to the next level." This issue includes an exclusive ten-page report that also sheds light on the brand's pioneering approach to inclusive design.
- We are equally proud to present a tour of Balenciaga's new London headquarters, an essential space that stands out from its New Bond Street neighbors. The shop is a prime example of "Raw Architecture", as claimed by the art director of the fashion house Demna, in collaboration with the architecture firm Sub. Beyond its otherworldly appeal, the new store is notable for reducing the use of virgin materials to achieve a lower environmental impact. 
- We highlight a number of eye-opening and soul-saving destinations around the world. For our cover story, photographer Dham Srifuengfung and fashion director Jason Hughes headed to Amanruya, a quiet and perfectly furnished retreat on the shores of Bodrum. Our beloved series "The Trip" makes a happy return: photographer Olgaç Bozalp and editor of TF Chan magazine offer a snapshot of Muscat, highlighting contemporary architecture that represents different views on the identity of the Oman and presenting the artists who currently represent the sultanate at their first pavilion at the Venice Biennale. And again, a compelling visual essay from Doha, whose investments in art, architecture and design are reaching critical mass ahead of the 2022 Fifa World Cup.
- The inauguration of a new pavilion of the Château La Coste Provençal winery and art center is always a cause for celebration, especially when the pavilion is listed as the latest work by Oscar Niemeyer. We asked Deyan Sudjic, editor and editor emeritus of Wallpaper * at the Design Museum in London, to evaluate the building and reflect on the legacy of the late architect. We check in at Marufukuro, a new hotel in Kyoto with an unusual past life as the headquarters of the gaming giant Nintendo, and answer the call of nature at Casa Azul, a residence designed by Studio MK27 in the glorious solitude of the Atlantic Forest Brazilian. 

And so on.